Trade show eyecatcher racing simulator
A motion simulator with a live leaderboard keeps visitors at your booth longer and opens conversations — hotlap challenges with a prize draw included.
Trade Show & Roadshow
Trade Show Attraction Racing Simulator.
A crowd puller with measurable ROI: motion cockpits, live leaderboard, custom branding and lead capture — turnkey for your booth or as a worldwide roadshow.
Why SIFAT at your trade show
The booth everyone stops at.
Crowd magnet
Motion cockpits + live leaderboard draw visitors straight to your booth.
Lead magnet
Race registration doubles as a lead form — qualified contacts with consent.
Custom branding
Livery wraps, LED walls, on-screen graphics and live hosting in your brand.
Roadshow ready
Multiple cities, same setup quality — logistics and staff from a single source.
Roadshow
One brand, many cities.
Ideal for product launches, dealer tours and international trade show series: we standardize your racing setup and roll it out across Europe or worldwide — with identical visuals, tech and show quality at every stop.
- Multi-city tour3–15 consecutive locations — we handle route planning, logistics and rebuild.
- Standardized setupsModular build: your booth looks identical in Berlin, Barcelona and Dubai.
- Multilingual staffInstructors and hosts in DE / EN / ES — additional languages on request.
- Reporting per stopNumber of races, avg. dwell time, lead volume and top times — evaluated per city.
Technical checklist
What your booth needs to bring.
A quick overview for booth builders, stand managers and hall planning. We clarify details in the briefing for each stop.
Space
from 12 m² (single) · 40–60 m² (multi 4) · 90–140 m² (multi 8) · open access from 1–2 sides.
Ceiling height
min. 2.50 m for a single cockpit · from 3.50 m for LED wall & stage builds.
Power
1× 230 V / 16 A per simulator · multi setups with 32 A CEE for compressor & LED.
Network
Optional: 5 GHz Wi-Fi or LAN for live leaderboard & cloud reporting.
AV / show
LED wall, podium, sound system & host microphone included on request.
Delivery
Truck access or standard trade-show hall doors · setup time 60 min – 5 h depending on setup.
Setup / take-down
Turnkey by the SIFAT team — ready before opening, dismantled after closing.
Staff
Race director, technician, host and hostesses bookable — scaled per day.
In short
- Power: 230 V / 16 A per simulator
- Space: from 12 m² single · from 40 m² multi
- Ceiling height: min. 2.50 m
- Truck access or standard trade-show doors
- Setup time: 60 min – 5 h depending on format
- Staff, show & reporting included
Process
On the trade show floor in 4 steps.
01
Briefing
Discuss hall, booth size, audience and brand story.
02
Booth concept
Setup sketch, branding preview, staffing and show plan.
03
Logistics
Delivery, setup and tech check before the show opens.
04
Show & leads
Live competition, live leaderboard, lead capture, reporting.
FAQ
Frequently asked questions.
Inquiry
Request your trade show appearance.
Booth concept & quote within 24 h — including the roadshow option.
Trade show eyecatchers & event modules for your booth
Event modules for trade shows & roadshows
Turnkey event module: delivery, setup before the booth opens, staff throughout the show and take-down after closing.
Formula 1 simulator at the trade show
Branded as an F1 simulator in your corporate design — for auto shows, dealer events and product presentations.
Sim racing event at the booth
A hosted daily final with an award ceremony creates recurring visitor peaks and qualified leads with consent.
More formats
You may also like:
Rent a racing simulator
Motion cockpits, live leaderboard and staff — delivered turnkey.
View
Corporate events & team building
Kick-off, summer party, Christmas party — from 10 to 500 guests.
View
Emergency simulator training
Emergency and hazard simulation for authorities and corporates.
View
Partner for event agencies
White-label supply of the racing module — your agency stays the client contact.
View